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About Us

ABOUT RITEWAY

ABOUT RITEWAY

ABOUT

Riteway has established itself as the right choice for the marketplace with a dedication to putting the Client First! Riteway’s team of highly experienced professionals with both CPG and retailer experience put its clients’ success at the forefront of their business using a collaborative goal setting and measured outcomes approach.
Over 30 years of unmatched local market expertise has given Riteway the confidence to ensure our brand manufacturers success. Regardless of size or scale, our tailored approach ensures trial, purchase behavior, and market penetration for our brands. Using the latest technology, analytical resources, and experienced marketing team, Riteway can stand by their motto- 

“The Attention You Deserve, The Results You Expect!”

1981

RITEWAY Food Brokers

RITEWAY Founded

  • Central Florida
  • Lakeland
1981

1992

ARM Retail Services

  • Dedicated Retail Services for Florida Market
  • Direct Services for Publix
1992

1994

RITEWAY Jacksonville & Miami offices

Full-Service Statewide Sales & Marketing Agency

  • Jacksonville
  • Miami
1994

1996

RITEWAY Atlanta offices

Full-Service Sales & Marketing Agency

  • Atlanta
  • Kinray EDI
1996

2000

RITEWAY New Corporate Offices

  • New 7500 sq. ft. Facility Next to Publix
  • Expanded Resources
  • MCS EDI – WEB
  • IRI Analytics
  • Expanded Retail Web Applications
2000

2005

RITEWAY FRESH

  • Acquired Bishop Target Marketing to Focus on Produce & Specialty
  • Expanded Retail to Service Fresh
2005

2010

RITEWAY Sales & Marketing (A Member of Beacon United)

  • Joined Eight Leading U.S. Food Brokers, Combining Reach and Resources

EXPANDED MARKETING & ANALYTICS

  • National Nielsen Data Platform
  • Market Track
  • Koala Segmentation
  • Spotfire Visualization
  • OGSM Planning
  • GEN WEB EDI
2010

2019

Present

RITEWAY is Privately Owned & Debt-FREE

2019

RITEWAY .

History

Riteway was founded in 1981 and is headquartered in Lakeland, Florida, with additional divisional offices in Jacksonville, Miami, and Atlanta. Riteway is led by Jim Hall, assisted by the management team of Bobby McQueen and Mike Rowan. The company covers the Southeastern U.S. markets and focuses on the Perishable, Non-Perishable and Non-Food divisions of its retail customers.

Mission

The Riteway team strives to build our clients brands with aggressive customized programs that ensure the highest level of success specifically tailored for each customer.

Vision

Riteway’s vision is to facilitate relationships that Drive Brands for our CPG clients. Using collaborative goal setting and measured outcomes we strive to provide: The Attention You Deserve, The Results You Expect!

Attention You Deserve,

OUR SERVICES